Our vision is to be the leading provider of consumer electronics & in Pakistan. We aim to become the number one name in customer care and to deliver our best to the nation.
Mission
Orient Group of Companies will achieve its vision
- By keeping keen consumers insight
- By assessing changing preferential trends to stay ahead of its competitors
- By developing a loyal and steady consumer base through unparalleled service and care
- By implementing aggressive sales strategies through heavy promotions
- By introducing cutting edge innovations in technology, ultimately improving the lives of its consumers
History
Established in Lahore in 1957 with Photo Goods Business, today the Orient Group of Companies is one of the largest consumer goods companies of Pakistan. In 1975, the company launched its imports division. With hard work, excellent services, honesty and strongly integrated business ethics, the imports business grew consistently and resulted in the formation of M/S Orient Enterprises.
In 1983, Orient Enterprises became a private limited company, and established mini labs all across the country. In 1985, Orient Group of Companies began marketing and distributing various products nationwide. By sheer hard work and diligence, today Orient enjoys a remarkable reputation throughout the nation.
Today, Orient Group of Companies is the sole distributor of the world’s most renowned brands like Mitsubishi Air Conditioners, Samsung Home Appliances & Samsung Consumer Electronics. Orient also offers Mitsubishi Electric Mr. Slim air Conditioner, which is the only 100% Japanese imported brand in Pakistan.
Orient Group of companies has also diversified into manufacturing by assessing consumer insights & preferential trends. Orient Group of Companies also manufactures an exclusive range of state of the art products like air conditioners, refrigerators, microwave ovens water dispensers and vacuum cleaners.The products are manufactured and assembled at the state of the art establishment at Multan Road, just 26 kilometers away from the Lahore city centre. It comprises of the manufacturing plant; corporate and sales offices, warehouses, and assembly line for all its products. The factory not only manufactures all of Orient Group of Companies’ product range, but also assembles Samsung air conditioners, televisions, home theatres and Mitsubishi air conditioners on location. The Orient Factory is completely automated and has incorporated a proprietary SAP ERP solution to meet its operational and functional demands.